Coppola.

A Visual Communication Design Project

“the game ends. you don’t.”

2025

The app designed for professional footballers with OCD and learning difficulties. Designed to let athletes process information and their emotions at their own pace.

Meet the User

Maeve is a professional footballer with OCD and learning difficulties who struggles to process complex information from coaching staff

A woman wearing a blue and white sports jersey with the Olympic logo and text, and a black headband, standing against a plain background.

Goals

  • Play football in Europe

  • To be recognised for her talent

Pain Points

  • Easily overwhelmed

  • Esily distracted

  • Overthinks

Journey Mapping

I could see there was a significant anxiety surrounding her experience with football

Line graph with two data sets, one in positive training zone and one in negative game day zone, tracking progress from 8:30 am to 10 pm, with key activities noted at specific times.

After journey mapping a day in the life of Maeve’s training and game days, I could see there was a clear anxiety surrounding her experience with football.

 Maeve has such a bright and positive energy when she isn’t playing football, however, this breaks down significantly when she goes to football.

The Solution

Graphic design showing a logo concept for 'C''s The Brand' with information on font styles and a quote. The logo includes a large red square with a white 'C' inside, and stylized text displaying different font samples and alphabet sets in red.
A color palette featuring four colors with their hex codes: dark red (#7F190F), light lime green (#C2E262), off-white (#F0F0E9), and medium red (#AF291C).

App

Maeve had input throughout the design process, suggesting features she would benefit from.